I have recently discovered Vanessa and her work through CotW .
I admire her skills and her thinking.

This piece on crowd funding gives the answers to many questions - questions that I have been starting to ask myself - but had not yet formulated very clearly. I'm grateful that Vanessa and her team have already explored them and have shared so clearly what they have learned. 
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Crowdfunding 101: 5 Questions to Consider

December 23, 2010
by Venessa Miemis
Now that the Future of Money project has come to a close, I wanted to do a brief wrap-up post/case study about the process and our crowdfunding efforts.

Though we’d never tried it before, we managed to receive almost $6,000 in donations in about 6 weeks, and went on to get some pretty impressive media coverage. So, here’s a few questions to consider when structuring a crowdfunding campaign, and a few reflections about what I’ll do differently the next time around.

Continued at http://emergentbydesign.com/2010/12/23/crowdfunding-101-5-questions-to-consider/